Building Your Practice with Dry Eye Drops: Harnessing the Convenience of Innovative Drops to Grow your practice.

By Dr. Maria Sampalis

Exciting developments in the dry eye space! I have made a commitment to help my
patients with the latest in dry eye treatments. My commitment to embracing the latest
innovations in eye care has helped me become a better provider and provide new ways
to approach and treat dry eye.
Want to help your dry eye patients who have tried many options but haven’t had relief?
When I discovered Regener-Eyes® I was thrilled to provide this drop to my patients.
Regener-Eyes is a proven technology that focuses on one of the real causes of dry
eyes, which is now being understood as hyperosmolarity. Regener-Eyes is a hypotonic
solution that helps relieve dryness of the eye. Regener-Eyes’ technology can help
create a balance, that can increase lubrication and hydration. This may help to prevent
further irritation of the eye, thereby promoting eye health.
I have my patients use the drop 2-4 times a day depending on the severity of the dry
eye. Mainly I use the Regener Eyes Lite version for my patients. I have my patients try it
and do a follow-up visit in 4 weeks. At that visit, I utilize slit lamp examination, as well as
close patient monitoring and I see great outcomes which means happy patients.
Regener-Eyes has been a great addition to my practice, and patients continue to stay
on the drop. It is a safe product and compliance is one of the greatest among other
products.
Beyond the clinical aspects of the drop, Regener-Eyes provides a great ROI for your
practice. Patients are only able to get it directly through the company after an eye care
professional’s recommendation or buy it from a stocking eye care professional’s office.
As an OTC product that has great clinical outcomes, it generates great revenue for your
practice and creates patient retention.
Regener-Eyes represents a new way of addressing dry eye. Its proven formula not only
elevates patient care but also serves as a robust business builder for optometry
practices. Embracing Regener-Eyes not only ensures optimal results for our patients but
also positions our practice as a leader in providing cutting-edge solutions and fostering
long-term success.

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5 Qualities You Need to Be a Successful Optopreneur

Have you been thinking about starting your own optometry business? Building a business from the ground up and running it successfully is no easy feat. As is with every type of industry these days, the competition is intense.

But no obstacle is too big to deter a true entrepreneur from his or her chosen path. You may already have an entrepreneurial spirit. But even if you don’t, it’s possible to develop the qualities of a successful entrepreneur with practice.

1. Do What Others Won’t

Coming up with an idea and sticking with it is the most definitive trait of an entrepreneur. A successful entrepreneur goes with what clicks their mind rather than blindly following other’s opinions and acting on someone’s ideas. You shouldn’t waste your time and energy overthinking matters to the point that taking even the first step becomes too much of a task.

What you need to do is collect your thoughts in a way that allows you to come up with a productive plan for implementing your idea.

2. Say Yes to all opportunities

Being an entrepreneur demands being confident and believing in your skills and abilities. Having confidence in yourself gives you the strength to deal with the hardships that may come up in your way from time to time. True entrepreneurs readily accept every opportunity that comes their way because ‘no’ is not an option for them.

You must learn to be self-sufficient and self-reliant as well.

3. Don’t Let Anyone Put You Down

Entrepreneurs are met with all kinds of opinions and advice, including the helpful as well as the not-so-helpful one. Your friends and family members can particularly have a strong influence on how you perceive the feasibility of your plan. Listen to people who genuinely support you. And meanwhile, ignore and isolate yourself from the environment where you feel negativity towards your business. People may talk you into stay in your comfort zone and avoiding going into unchartered waters. As a true entrepreneur, remember to stay firm on your beliefs and not let anyone put you or your ideas down.

4. Stay Strong and Positive

You have to be fearless to be successful. If you don’t succeed at first, keep trying until you do. Remember that failure is not defined by incurring few losses but only when you stop struggling to achieve the goal that you initially set for yourself. Your so-called mistakes are actually a learning opportunity as they can teach you a lot about where to start from and what not to do the second time. Entrepreneurs stay focused on their goals and never give up as they know that great things happen by doing hard work.

5. Stand Up for What You Believe

When entrepreneurs introduce an idea or launch a startup, there’s always a chance that someone or the other will oppose them. A smart entrepreneur respects the freedom of speech but at the same time knows how to stand up and defend his or her ideas. It’s good to learn the art of how to disagree without being disrespectful to others, while maintaining one’s dignity at the same time.

Reflect on your work attitude and aptitude. You may already have the qualities of a successful entrepreneur but might not have realized it yet. If you can master these skills as an optometrist, rest assured that the world is your oyster.

A Bright Opportunity for Growth

EXPERIENCE OPTILIGHT BY LUMENIS

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Dry eye disease is a common disorder that causes dry, gritty, burning, tired eyes and fluctuating vision.
About sixteen million Americans have been diagnosed, 1 and twice as many may be undiagnosed with dryeye. MGD is the leading cause of dry eye disease, accounting for about 86% of cases.

The Lumenis multi-center, double-blinded, randomized controlled FDA trial showed that Lumenis IPL
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Experience firsthand, the safe, precise, elegant procedure you want and the comfortable, effective
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“Personally, I don’t think I can practice in a dry eye practice without having OptiLight”, said Dr. Douglas
K. Devries, “Because if you’re missing this level of technology, you will know you’re just not offering
everything for your patients.”

OptiLight is a quick, in-office treatment that can elevate and scale your practice while significantly
improving your patients’ signs of dry eyes. Explore how OptiLight ™ can enhance dry eye management
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Why OptiLight with OPT TM Technology?
We have helped thousands of Optometrists across the country, with OptiLight contributing meaningfully to practice profitability while delivering results for hundreds of thousands of patients suffering from Dry Eye Disease.

We are committed to your success with enhanced clinical training and robust marketing support.
Lumenis, as your partner, is working diligently to raise awareness among patients, driving them to seek
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Citations
1. Farrand et al. Am J Ophthalmol 2017;182:90-98.
2. Lemp MA et al. (2012) Cornea May;31(5):472-8.
3. FDA study sponsored by Lumenis: internal reference LUM-VBU-M22-IPL-17-01. 4. Yan et al. (2020), Eye & Contact Lens 2021, 27(1):45-53.
5. Arita et al. (2019) Ocul Surf 17(1):308-13.
6. Gao et al. (2019) Int J Ophthalmol 12(11):1708-1713.
7. Liu et al. (2017) Am J Ophthalmol 183:81-90.