Entries by maria sampalis

A Guide to Merchant Services: What You Need to Know

5 FREQUENTLY ASKED QUESTIONS ABOUT MERCHANT ACCOUNTS in Corporate Optometry. Corporate Optometrists need to get a merchant service that is right for their business. Read more. 1) Are merchant services right for my business? Merchant services can really help your business grow and control costs. Engaging a payment processor that uses their own products and […]

Brand Identity in Corporate Optometry

Creating a brand within a corporate optometry setting has never been more important than today, yet a lot of ODs ignore the power of creating a brand identity for their own practice. Your practice brand is what patients identify you as. Developing a brand successfully will be able to differentiate yourself from other optometrists and […]