Have you been thinking about starting your own optometry business? Building a business from the ground up and running it successfully is no easy feat. As is with every type of industry these days, the competition is intense. But no obstacle is too big to deter a true entrepreneur from his or her chosen path. […]
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Ensuring a steady and efficient flow of patients is highly important for every optometry practice that wants to sustain itself. When you see more patients in a day, your practice has a better chance of growing at a faster rate. There are various ways in which you can improve patient flow in an optometry practice. […]
Enhancing your optometry practice’s reputation is vital for attracting new patients and retaining old ones. Outbreak of a pandemic has changed the way optometry is practiced. It is now more cost-effective and rewarding to invest in digital marketing techniques for building your brand image. Here are top 5 tips to establish your optometry practice as […]
One misconception in the industry is that Corporate ODs aren’t involved in the optical. A recent survey illustrates that 73% of ODs are meeting with optical managers to collaborate on company initiatives and their sublease needs.To increase optical sales, the optical manager can collaborate with the Optometrist. Corporate ODs prescribe lenses from the exam chair. […]
One common misconception in corporate optometry is that ODs work most holidays. A recent survey in the Corporate Optometry Facebook Group, asked if ODs were working on Memorial Day. 216 Corporate ODs responded to the survey. 27% of ODs worked memorial day, many were employed ODs. 73% of ODs decided to take the day off.. […]
The Business Model Canvas is a strategic tool used by businesses to visualize, design, and develop their business model. In 2005, a Swiss business theorist Alexander Osterwalder proposed a simple and straightforward technique for drafting a business plan. Called the ‘business model canvas,’ the concept was formalized in his book, Business Model Generation, published in […]
A thought leader is an expert in their field who is actively engaged in promoting their ideas and sharing their knowledge with others. They are often seen as a change-maker or thought- provoking individual, and their aim is to influence and inspire others. They have a vision of what optometry is supposed to be, not […]
Rejection is something that we all face at some point in our lives. Whether it’s in our personal or professional lives, rejection is an unavoidable part of the human experience. For entrepreneurs, rejection is a part of the journey. In fact, some of the most successful entrepreneurs have faced more rejection than anyone else. The […]
Burnout refers to a state of prolonged tension that affects your physical, emotional, and cognitive well-being. After the coronavirus outbreak, the working environment has drastically changed for optometrists all over the world. If you find yourself constantly stressed, you may be experiencing signs of an optometrist burnout without realizing it. The good news is that […]
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“off-the-record” discussions...February 27, 2022 - 7:31 am by STEPHEN HLIS
Don't forget about the joint health venture between Jeff...November 18, 2018 - 6:48 am by Scott Wilson
Thank you very much Dr. Sampalis and Dr. Gasparini. I found...May 18, 2018 - 4:10 am by Rebecca
This site is absolutely fabulous!May 17, 2018 - 1:54 am by Fairy Layel
