Entries by maria sampalis

Personal Branding For Corporate ODs

We live in a world that is highly digitalized. Whether it’s buying daily groceries, a new car, or even buying or selling real estate; everything is being done online. And we aren’t exaggerating when we say people are finding the diagnosis and even the treatment to with “Doctor Google” The search for medical services and […]

The Psychology of Business in Corporate Optometry

Corporate optometry is quite an interesting field for ODs, employees, patients and businessmen alike. You would know already that this industry is dominated by only a couple of large organizations so we’ll avoid dropping names here. Many industry professionals will go from one company to another and utilize the same strategies and business tactics. Understanding […]

How to Reduce Eyewear Remakes

Whichever angle you look at it from, eyewear remakes are always costly. They take additional time and resources because the order is placed again, which means that both, the clinic staff and lab technicians need to work all over for the second time. Not only does this mean unsatisfied customers, which can ruin your reputation […]

Learn more about Life Insurance

What is Life Insurance? Life insurance is an important part of the financial planning portfolio and something every individual should have at some point of their life. Coverage can vary in values, options and legalities, but its purpose is always meant to provide for dependents in the event of death. There are two types of […]

Corporate ODs should evaluate the optical side of the business in corporate optometry.

There are so many different factors to consider  in the business aspects of  corporate optometry. Many ODs will focus on their own business and ignore the optical.  Their success is your own success in corporate optometry. Evaluating the corporate optical should be part of the Corporate ODs business plan. Here are some questions to ask : […]