We live in a world that is highly digitalized. Whether it’s buying daily groceries, a new car, or even buying or selling real estate; everything is being done online. And we aren’t exaggerating when we say people are finding the diagnosis and even the treatment to with “Doctor Google” The search for medical services and […]
About maria sampalis
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Entries by maria sampalis
Corporate optometry is quite an interesting field for ODs, employees, patients and businessmen alike. You would know already that this industry is dominated by only a couple of large organizations so we’ll avoid dropping names here. Many industry professionals will go from one company to another and utilize the same strategies and business tactics. Understanding […]
Is Your Head in the Clouds? Well Your Practice Should be in “The Cloud”! How cloud-based EHR & automated practice management will transform your office, save you time, and money. By Adam Stelzer, O.D. If you want to become a better optometrist, you should be using an EHR/practice management system in an […]
Whichever angle you look at it from, eyewear remakes are always costly. They take additional time and resources because the order is placed again, which means that both, the clinic staff and lab technicians need to work all over for the second time. Not only does this mean unsatisfied customers, which can ruin your reputation […]
Characteristics of Excellent Regional Managers in Corporate Optometry Trust They respect what ODs do and encourage ODs to practice the way they choose to. Don’t interfere with OD business. They understand that in order the optical to grow the OD side of the business needs to grow as well. Work-Life Balance They promote work life […]
Creating a Memorable experience in Corporate Optometry. When you think of memorable experiences you think of positive times filled with joy and laughter. It could be a game winning shot, a vacation, childhood memory of your parents or even just enjoying a loved ones company as laughter fills the room. You tend to remember the […]
What is Life Insurance? Life insurance is an important part of the financial planning portfolio and something every individual should have at some point of their life. Coverage can vary in values, options and legalities, but its purpose is always meant to provide for dependents in the event of death. There are two types of […]
There are so many different factors to consider in the business aspects of corporate optometry. Many ODs will focus on their own business and ignore the optical. Their success is your own success in corporate optometry. Evaluating the corporate optical should be part of the Corporate ODs business plan. Here are some questions to ask : […]
There are a lot of questions on business metrics in corporate optometry. What is a good net percentage compared to gross revenue and how many patients should you be seeing a day. How many days a week should you be working? It really depends on the brand that you are working with. Some ODs will work […]
By Dr Sandi Eveleth The following are a mix of ideas on how to use Snapchat to attract more ideal patients to your optometry practice . Let’s take a quick look at how to define your “ideal patient” to start attracting more of them. Here’s a quick exercise to help. Ask yourself this question: If […]
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